Case studies / NorthArc Logistics
Logistics & Supply Chain
NorthArc Logistics
Powered by Thunder Pro CRM
How a Delhi-NCR logistics firm cut sales busywork and grew qualified pipeline with AI lead scoring.
38%more qualified pipeline
11 hrssaved per rep / week
2.4xfaster follow-up
The challenge
NorthArc's sales team was drowning in unqualified leads and manual follow-ups, with no reliable way to know which deals deserved attention first.
What we did
We rolled out Thunder Pro CRM with AI lead scoring, automated follow-up sequences and India-first reporting in INR — configured to their freight sales motion in under three weeks.
“We finally know which deals to chase. The team spends time selling, not sorting spreadsheets.”— Priya Nair, VP Sales, NorthArc Logistics
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